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18 Jan Americans vote on the most annoying word
The most annoying word or phrase in America is…
Not one speech coach could guess it. And we can’t tell you just yet. But the results are in on this year’s closely-watched Marist Poll. If you’re not familiar with it, their website states “The Marist College Institute for Public Opinion, home of The Marist Poll, is a survey research center at Marist College in Poughkeepsie, New York which regularly measures public opinion at the local, state, and national level.” (more…)
28 Dec Don’t Sound Boring Use “Vocal Variety”
Despite the twenty hours Luanne spent preparing for each lecture to her nursing class, her students consistently rated her as dull. Jacob, a mechanical engineer with innovative ideas and brilliant designs, could not keep any audience interested in his presentations. Luanne and Jacob suffered from the bane of being boring, perhaps the worst curse that can afflict a speaker.
Though you might think people like Luanne and Jacob were born boring, the truth is they just never learned certain speech habits that most of us pick up naturally. In working with hundreds of tiresome talkers, I have found that training in simple techniques of vocal variety usually does the trick.
Speaking clearly with vocal variety is the skill of emphasizing certain words to convey meaning and emotions so that those words “jump out” at the listener. In the mechanics of speech, it is the vocal equivalent of a colorful gesture. The following tips will pull you – and the audience – out of the dull-drums.
Pitch change. Change your pitch (usually upward) on an important word or syllable. Practice these sentences with a higher pitch on the word indicated, noticing that you have the power to change the meaning as you change the pitch.
1. “She’s wearing a RED dress.” (Not green)
2. “SHE’S wearing a red dress.” (That woman is)
3. “She’s WEARING a red dress.” (As opposed to carrying or eating it)
Grab your phone or tablet and record yourself. Listen to make sure that the meaning really does stand out.
18 Dec Why do I have such anxiety with public speaking?

This is a question, I have been asked by almost every speech coaching client that I have assisted in gaining control over their anxiety. In my past 25 years as communications coach, I have found that fear of speaking stems from a few places. Now that is not to say that every person has had a uniquely unpleasant situation that helped to create the anxiety. What I am suggesting is that while situations are unique to that person, I find that the three places that the anxiety stems from are:
1. Having little to no experience with speaking publicly. You may be someone who has been creating the magic behind the scenes and have grown accustomed to that but now you are asked to be in the spotlight sharing what you know. (more…)
28 Nov Sales Management Tips

This interview with Laurie Schloff originally appeared on Sales Management Services website and was written by Suzanne Pailing
More Listening Tips and the Importance of Communication Skills in Selling
To succeed in a sales position of any type, you must be a proficient listener. This comes more easily to some reps than others. To help salespeople continue to develop this ability, sales leaders should run listening exercises during staff meetings, recommend books and articles on the subject, monitor sales calls and offer targeted coaching.
Becoming a better listener takes practice, practice, practice.
For more tips on this all important skill, I turned to Laurie Schloff, a career communication coach and author of “Smart Speaking,” who works for the Speech Improvement Company in Brookline, Massachusetts. Laurie’s clients include Fidelity Investments, The TJX Companies, and Vertex Pharmaceuticals. Laurie generously shared her advice about listening.
Talking / Listening Ratio
Laurie often gets asks how much reps should talk on a sales call? She says, “Every customer is different. Some prospects talk your head off, while others speak less. During the first meeting it should be no more than 50/50 (rep/customer), ideally 25/75. In subsequent meetings the ratio may shift, but always be aware of attending to your customers needs and reactions.”
17 Nov How to Deal With FEAR in 4 Steps

1. Fear, and often fear of speaking, ignites an immediate flight or freeze response in your body.
First you need to calm down both your nervous system and body response in order to think clearly.
Here’s a focused deep breathing exer
cise that is extremely helpful. Research has shown it instantly moves the brain’s reaction to calmness even in highly stressful situations. This creates the space you need to make decisions and take proper actions. It is recommended to train with this simple exercise during times when you’re not stressed so you remember it in difficult ones. Your body’s response will come much faster when it is ingrained in your habits. (more…)
14 Nov What to do when your mind goes blank on stage
This article by Laurie Schloff originally appeared on SpeakerHub
What will happen if you go blank on stage? Knowing the answer will help overcome fear of speaking.
Obviously, you will be struck by a lightning bolt and no one will ever talk to you again.
Seriously, even experienced speakers have moments when they look at the audience with a frozen stare and wonder:
Who are these people?
What am I doing here?
And what on earth am I supposed to be talking about?
The trick to managing your stress is to accept these uncomfortable moments and launch into “Blank-out Recovery”.
27 Oct Beta Testing
An article this week on StatNews.com, a sister site of BostonGlobe.com, reported on a California startup’s plan to broadly market the medication propranolol as a quality-of-life aid, including to reduce nervousness associated with public speaking.
Companies looking to innovate and disrupt will continue to explore new solutions to old problems, and vice versa. But this particular idea causes me concern as a speech professional. (more…)
26 Oct Podcast: The Only 3 Ways to Convince Anybody of Anything
Being persuasive is the topic most often requested by our clients. We train people all over the world – Fortune 500 executives, managers in companies of all sizes, entrepreneurs, politicians, athletes, and educators – who tell us again and again: they want to be more convincing. (more…)
23 Oct I Hate Small Talk
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Is small talk really so small? Chitchat about unimportant matters provides warm-up time for more meaningful interaction. During small talk, shifts in several dimensions of interaction can occur-from discomfort to comfort, mistrust to trust, impersonal topics to personal ones. Then talkers turn to their real business.
Jay, an intense engineer who wanted to meet his soulmate, refused to make small talk. He insisted, “I like to walk up to a woman and say, ‘I’ve been divorced three times, and I finally know myself well enough to sustain a close relationship.'” Unfortunately, he turned off more women than he turned on with his direct approach. (more…)
