Keying Off the Keynote
Recently I saw a conference agenda that listed multiple keynote speakers. This is all too common, and it’s wrong. Formally, there can only be 1 keynote speaker. Consider it like this. In an orchestra, where the term keynote comes from, a member plays a “key note” before they begin, and all other members tune their instruments to that note. The result is a symphony! Without this important step, you have something that’s musically akin to
