Dr. Ethan F. Becker teaching Crisis Management at the RAZAK School of Government in Malaysia. The intention of the seminar was to help leaders understand how to communicate effectively during crisis situations. When leaders and managers are not prepared to communicate predictability, safety, and control, the results can be devastating.
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The Magic of the Metaphor to Simplify Complex Information
When explaining complicated, technical concepts during a presentation, metaphors can be a powerful way to ensure your audience understands the material. By comparing a complex idea to something familiar, you make the information more relatable and easier to grasp. Take the concept of cloud computing, for example. Instead of delving into the technical intricacies, you could compare it to a bustling airport terminal. Just as passengers board different flights to reach various destinations, data in