3 Ways Storytelling Can be Effective in Business
Storytelling is an advanced communication tool that can build rapport, increase retention and powerfully persuade. Capturing, structuring and delivering relevant stories is an invaluable skill in business. 1.) Building Rapport – Experiences are unique; however, emotions are universal. Telling a short, interesting, personal story allows the listener to tap into the same emotion as the teller, creating a bonding moment.