Senior Speech Coaches Laurie Schloff, Tori Hollingworth, and Dr. Ethan F. Becker are on-site at a conference and during a break got together to share the “behind the scenes” of what happens at big conferences. How do those speakers nail it? It may look like they are winging it, but very few do! How do best in class organizations prepare all of their speakers? Find out how and why on this episode of Talking about Talking! Running time 14 minutes.

How Important Is That Impression to Meeting Your Goal?
How often do you think about your goal when you prepare for a high-stakes interaction? Is selling your company or product the goal? Are you looking to connect with potential partners or purchasers? Are you looking to build your personal brand and move upward in your career? Do you want to become a thought leader? Are you hoping to raise visibility for your company? Do you want to educate people about what your product can


