Speaking to a group of Columbia University business students, Warren Buffett once said “Now, you can improve your value by 50 percent just by learning,”
Drum roll please…
“…communication skills–public speaking.”
That, of course, is music to our ears. We never said it quite that way, but Warren really nailed it. We couldn’t agree more.
Check out this article in Inc.
“We need to work on our communication skills.” “We have a communication problem.” “We need to fix our communication.” As an expert at the intersection of people/organizations and communication for over 20 years, I have heard these comments many times. But what does it mean to solve communication problems, or to make the communication in your company “better”? To share information about a major change successfully? To manage that one employee who can’t get along
In executive coaching, you hear a lot of singular techniques — one framework, one mindset, one magic fix that’s supposed to solve everything. In reality, even the best techniques only work when they adapt to the terrain. The central lesson is simple: knowing not just what to do, but when and why to do it. It’s the difference between approach and technique, strategy and tactic. When I run in the mountains, I shorten my stride whether I’m going uphill or downhill, but for entirely different reasons.
How often do you think about your goal when you prepare for a high-stakes interaction? Is selling your company or product the goal? Are you looking to connect with potential partners or purchasers? Are you looking to build your personal brand and move upward in your career? Do you want to become a thought leader? Are you hoping to raise visibility for your company? Do you want to educate people about what your product can
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