Two-Day Effective Presentations Certificate Program

Becoming a persuasive presenter is one of the most sought-after skills in business today.

We are very pleased to announce our Effective Presentations Certificate Program.

During this supportive and practical small group program, you will become the kind of presenter who is able to get your message across to diverse groups, control nervousness, use visual aids with precision, and connect with your listeners as never before.

Our leaders, Laurie Schloff and Donna Rustigian Mac, bring more than 50 years of collective experience to share with you.

If you’re ready to advance your career and learn best practices and skills used by leaders, managers, and individuals around the world, register now! Learn more.

Group size is limited, so please register right away to reserve a spot. To pay by credit card, register here. To register and pay by check or company invoice, contact us at [email protected] or by phone at (617) 739-3330.

This program has been approved by the Commonwealth’s Workforce Training Fund. If your organization has fewer than 100 employees in Massachusetts, you may qualify for 50% reimbursement. Ask us for details.

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How Important Is That Impression to Meeting Your Goal?

How often do you think about your goal when you prepare for a high-stakes interaction? Is selling your company or product the goal? Are you looking to connect with potential partners or purchasers? Are you looking to build your personal brand and move upward in your career? Do you want to become a thought leader? Are you hoping to raise visibility for your company? Do you want to educate people about what your product can

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Don’t Tell People What They Want to Hear

One of the quickest ways for a leader to lose credibility is to start telling people what they want to hear. It usually begins with good intentions. You sense what someone values. You notice what they want the answer to be. And you shape the message to match it. In the moment, it can feel persuasive. But it isn’t persuasion. It’s manipulation. Real persuasion works differently. It doesn’t tell people what they want to hear.

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How Well Do You Communicate? A Self-Assessment

How well do you communicate? For a brief self-assessment, ask yourself the following questions (and be honest!): Do you get along with all your coworkers, your boss, your direct reports? Is it easy to talk to them? Are you successful in working with any “challenging” coworkers (we all have one!)? Does everyone understand what you mean the first time? If you use AI to generate content, does following an AI script work well in conversation?

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