A Winning Strategy

I came across an interesting Business Insider article entitled, The 10 best retail companies to work for in 2017, according to employees. It cited Glassdoor’s Employees’ Choice Awards. I expected that pay, benefits and advancement opportunities were the tops reasons why these companies were selected. I was happy to see other, key reasons that were common threads between these companies, most notably great management teams; positive and friendly work environments; and holiday and social gatherings. It’s interesting to note three of the reasons involve communication. Communication from management and between co-workers both help create a winning, positive work environment. We tell clients “Everything Communicates!” and we teach how managers need to consistently communicate sincerity with their tone, non-verbals, and word choices.  

While things such as money and benefits will always be important to employees, it is a breath of fresh air to see other reasons why companies such as Apple, Wegman’s Food Markets, Bain, Trader Joe’s and Forrester made the Employees’ Choice Awards.

Kristen Curran-Faller is an Executive Communication Coach and COO for The Speech Improvement Company.

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