9 Jun Become a Better Speaker in 30 Minutes
I want to share some advice based on my experience coaching over 200 conference speakers, moderators, and panelists to prepare for their upcoming presentations. Some of the conference speakers I’ve helped just took an initial, free consultation, which is great, others wanted additional, in-depth help for a particularly important event. Some have become valued clients and friends. Regardless of seniority (C-level executives, managers, or individual contributors) or industry such as financial services, fintech, healthcare, biotech, manufacturing, and retail, a few common truths have emerged:
Value – Delivering a message that truly provides value sounds obvious but is difficult without the right focus. Most clients I work with believe they are providing value. Often, that’s not the case. You should explicitly state what the value is to your listeners at the beginning of your presentation. In fact, it should be one clear sentence that says, “this is important to you because…” Also, remember value is not what you think is worthwhile, it’s putting yourself in your listeners’ shoes and deciding what would be valuable to them.
Connection – Connecting with the listeners is easier than you think. Most of my clients believe it’s an innate skill – either they are compelling or not. Not true! Being compelling begins with making sure you are talking to your listeners. If they want you to get to the point, be concise. If they want you to be detailed, start at the beginning and be sure to connect the dots. I often teach a bit about the basics of human reasoning and how communication needs to be inductive or deductive. In either case, I stress that when you speak, it’s not about you! You have important information to present, but if you don’t present it with their perspective in mind, you can forget about being compelling. In fact, it’s possible you won’t be heard at all.
Being Effective – Thinking on your feet and handling challenging questions or unwelcome surprises is an important skill. The good news is, it is easy when you’re well-prepared. You can be ready for the unexpected, whether it’s a last-minute change in the schedule, technical glitches, or dealing with a difficult person. Three steps to good preparate are: 1) have a method to think through upcoming interactions; 2) categorize and catalogue examples and experiences for use; and 3) make this a part of your daily life. When you anticipate and prepare for questions and concerns before you go onto a stage, turn on your camera, or walk into a meeting, you’ll know the right answers and you can focus on the context for your response. If you prepare properly, you will have a critical skill that all effective, persuasive speakers have mastered.
These are only three of the common topics I typically cover, even if it’s a single 30-minute session. Most conference speakers also benefit from tips on dealing with nervousness and practice strategies because like any skill, consistent practice is what gets you to the next level.
I want to help those in need and have learned that in just 30 minutes, we can together take significant steps to make you the best speaker you can be.
4 Feb BUILDING RAPPORT QUICKLY
Investor meetings are difficult enough because you need to tell your story, what makes you unique, and why you are the right company for them to invest. In reality, though, the most difficult and important part is building the necessary rapport with the investors.
Investors need to see a potential business relationship that they can develop. Do you have goals, values, beliefs, and drivers that align? How do you know what those are for your investors? How do you connect in this way?
It is not easy. It is one of the reasons our executive communication coaches are brought in to help. It goes beyond process and structure into the psychology of communication and how to apply it. There are three steps you can take to better position yourself to build rapport quickly with investors. (more…)
19 Jan Strategically Authentic Communication
To be successful in business communication, you must be authentic. Authenticity, though, is not magic. It is strategic. For any communication you have, here are three steps you can follow to be “strategically authentic.”
1 – Better understand your listeners. The best advice I give to clients is to remember that it’s not about you; it’s about the listeners, so before you speak, ask yourself:
- To whom are you speaking? What is their title?
- How much time do they have for you?
- What is your goal for the conversation? What do you think are the roadblocks to getting to your goal?
- How does your listener listen – do they want to get to the point or get all the information?
17 Dec The Cornerstone of Success
If you don’t put in the work, your communication cannot improve. Have you ever heard of the often-quoted business statement “anything worth doing is worth doing badly”? Whether you have or have not, the question you should ask is, what is this quotation saying to us as professionals?
The quote is urging us to do. Very inspirational and successful people generally speak statements like this. The kinds of people we want to emulate. The problem is that statements like this don’t reflect the years of work that went into developing the authenticity to say these statements. If Steve Jobs took a risk, it’s genius. If a middle manager with little to no experience or history at Apple takes that same risk, what a mistake! (more…)
16 Dec DO I NEED HELP WITH PITCHING TO VC’S???
The short answer is yes. In a recent conversation with a VC, they said they would not fund based on the presentation they saw because:
- The message was lost
- The team didn’t seem on the same page
- They didn’t present what the VC wanted to hear
- It just wasn’t right